“Sleep Country has been a retail mattress legacy for almost three decades, and sharing best practices with this leading retailer only helps accelerate our expertise and rapid growth in the retail omnichannel space. “We are thrilled to expand upon our retail journey by partnering up with one of North America’s top sleep retailers,” said Emilie Arel, CEO of Casper. At that time, the companies also said they would work together in developing the brand for the Canadian market. Sleep Country Canada and Casper first teamed up in 2021 when the retailer began selling the brand in its retail stores and online. Integrating dreamy memory foam with an innerspring coil system, DreamCloud supply an excellent blend of comfort, support, and postural alignment. “With its omnichannel business, and its mission to deliver a frictionless and elevated sleep retail experience, it aligns perfectly with our strategic omnichannel journey that began four years ago.” Casper Element Vs Dreamcloud Premier DreamCloud supply 3 quality hybrid mattress models, each with their own unique personality. “We are very excited to acquire 100% of Casper’s Canadian retail business, who invested over $1 billion globally to build a leading brand that elevated the importance of a good night’s sleep for all,” said Stewart Schaefer, president and CEO of Sleep Country Canada.
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